Box Office Guru Wrapup: Transformers and Ice Age Tie for Top Spot
Public Enemies opens solid.Transformers: Revenge of the Fallen and Ice Age: Dawn of the Dinosaurs, respectively. Final grosses to be reported on Monday will determine the true box office champ. Universal's gangster drama Public Enemies opened in third with strong results as studios provided many different moviegoing options which ticket buyers were excited to see.
The robots of Transformers dropped a steep 61% in the second weekend giving Paramount an eye-popping $293.5M total after just 12 days. That puts Michael Bay's tentpole pic at number 30 on the all-time domestic blockbusters list tied with 1999's The Sixth Sense. Ticket prices, of course, were much lower a decade ago when Haley Joel Osment was seeing dead people. Fallen also leaped past Pixar's Up to become this year's largest grosser and will top the $300M mark on Monday or Tuesday.
Fox also reported a $42.5M Friday-to-Sunday estimate for its new 3D animated picture Ice Age: Dawn of the Dinosaurs with a healthy $67.5M in ticket sales since opening on Wednesday. The PG-rated film averaged $10,368 from 4,099 sites over the three-day weekend period. Despite three years of ticket price increases and extra surcharges theaters are collecting for the 3D presentation, the toon basically needed five days to gross what its predecessor Ice Age: The Meltdown did in its first three days. That film bowed in March 2006 with $68M from 3,964 theaters on its way to $195.3M. Pixar's 3D flick Up grossed a similar $68.1M in its first three days.Public Enemies attracted a solid turnout opening in third place with an estimated $26.2M over the weekend and $41M over the five days since its Wednesday launch. The Universal release averaged a strong $7,850 from 3,334 locations over the weekend. The performance was on par with past R-rated star-driven summer dramas from director Michael Mann. Collateral bowed to $24.7M in 2004 while 2006's Miami Vice opened to $25.7M. Both launched on a Friday so comparisons are not exact. Final grosses for those two reached $100M and $63.5M, respectively.
Co-starring Christian Bale, Enemies earned good but not stellar reviews from critics. With so many films playing to kids and teens at the moment, the studio connected with older adults looking for serious fare over the holiday weekend. Men made up 53% of the audience while the CinemaScore grade was a so-so B.The Proposal dipped only 31% to an estimated $12.8M boosting the 17-day tally to $94.2M. The Hangover broke the $200M mark over the weekend. The raunchy comedy collected an estimated $10.4M, off only 39%, pushing its total to $204.2M.
Pixar's Up upped its total to a sensational $264.9M following its estimated $6.6M take in its sixth frame. With Ice Age marching into multiplexes and stealing away 3D screens, the flying house flick lost 831 playdates but dropped a reasonable 50%. The film became the second biggest hit ever for the animation leader and trails only Finding Nemo which banked $339.7M in 2003. Up also rose to number 40 on the all-time blockbusters list ranking just behind Shrek which grossed $267.7M in 2001.My Sister's Keeper fell 58% in its second weekend to an estimated $5.3M for seventh place. The Warner Bros. release has grossed $27M in ten days and could find its way to a decent $40M. Sony's hostage thriller The Taking of Pelham 1 2 3 fell 54% to an estimated $2.5M lifting the cume to $58.5M.
Two comedies dabbling with history tied for ninth place with an estimated $2.1M each. Sony's Year One tumbled 65% and has taken in $38.1M to date while Fox's Night at the Museum: Battle of the Smithsonian dropped 42% for a $167.8M cume.Hancock opened in the top spot with $62.6M ($103.9M in 5 days); but down 5% from 2007 when Transformers debuted at number one with $70.5M ($155.4M over 6.5 days).
Author: Gitesh Pandaya, Box Office Guru