Box Office Guru Wrapup: 42 Breaks Records and Barriers in First Place

Summary

Jackie Robinson made history again as the new film 42 delivered the best opening ever for a baseball movie and clinched first place at the North American box office by racing past industry expectations. Meanwhile, the mindless spoof comedy Scary Movie 5 attracted a fraction of the once-popular franchise's audience and debuted in second place with unimpressive results. Overall ticket sales were about even with normal mid-April levels. Back to Article

Comments

King Crunk

King Crunk

Glad Scary Movie 5 crashed and burned.

Apr 14 - 02:55 PM

Gary Foster

Gary Foster

$15mil and 2nd place is hardly a crash and burn. Faith not fully restored in humanity.

Apr 14 - 03:22 PM

King Crunk

King Crunk

Nowhere near the 40 million of the previous installment. It is a start!

Apr 14 - 10:14 PM

Daniel Irwin

Daniel Irwin

Don't forget the reported C- from audiences! That's another strong point of evidence!

Apr 15 - 07:56 AM

Dave J

Dave J

The budget is only 20 million dollars, so by next week it'll make it's money back!

Apr 15 - 02:20 PM

Bigbrother

Big Brother

20 mil to make the movie, advertising on these Scary Movie's is pretty hefty. It'll probably just turn a profit prior to DVD/Blu Ray.

Apr 15 - 05:35 PM

Dave J

Dave J

Disagree Big Brother- it's theatrical run already made 15 milllion on it's first week! All it needs to do is stay on theatres for a few more weeks to make it's profits back! It'll make at least 30 million if not more!

Apr 16 - 12:14 PM

Bigbrother

Big Brother

Right Dave, but Scary Movie's traditionally don't have strong legs and if like you say it makes 30 mil, that's assuming it only spent 10 mil on advertising...I'm saying at least three times that which for me means it's probably only going to break even before going out of theaters. It'll definately make its production budget back, but production budget doesn't tell the whole tale.

Apr 16 - 05:34 PM

Gary Foster

Gary Foster

$15mil and 2nd place is hardly a crash and burn. Faith not fully restored in humanity.

Apr 14 - 03:22 PM

King Crunk

King Crunk

Nowhere near the 40 million of the previous installment. It is a start!

Apr 14 - 10:14 PM

Daniel Irwin

Daniel Irwin

Don't forget the reported C- from audiences! That's another strong point of evidence!

Apr 15 - 07:56 AM

King Crunk

King Crunk

Nowhere near the 40 million of the previous installment. It is a start!

Apr 14 - 10:14 PM

Daniel Irwin

Daniel Irwin

Don't forget the reported C- from audiences! That's another strong point of evidence!

Apr 15 - 07:56 AM

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