Czech Dream (2003)
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In post-Communist Czech Republic, consumers no longer wait on long lines for essential goods, but in recent years, they've been known to camp out overnight in anticipation of the grand opening of the latest "hypermarket." The rapid expansion of the hypermarket phenomenon in their homeland inspired young filmmakers Vít Klusák and Filip Remunda to use state-of-the-art marketing techniques to wage a massive promotional campaign for their own hypermarket, which they would call, "Czech Dream." The
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