Box Office Guru Wrapup: Sandler Tops Potter for #1 Spot
Chuck and Larry sitting in a tree, B-O-X-O-F-F-I-C-E-K-I-N-G.
Adam Sandler
scored the ninth number one opening of his career with his latest comedy
I
Now Pronounce You Chuck and Larry which edged out former champ
Harry Potter and the Order of the Phoenix for the top spot at the North
American box office. The frame's only other wide opener
Hairspray enjoyed a
magical debut of its own with a strong third place bow. Overall, moviegoers
spread their dollars around as for first time in more than three years, four
films grossed over $20M each over the same weekend.
Universal won a slim box office victory with the launch of Chuck and Larry which grossed an estimated $34.8M to lead the frame. Debuting in 3,495 theaters, the PG-13 pic about two straight firefighters who pretend to be gay for the domestic partner benefits averaged an impressive $9,950 per location. Though a solid first place performance, Chuck and Larry also delivered the worst opening for one of Sandler's broad live-action comedies since the 2000 flop Little Nicky. His more dramatic turns in films like Spanglish and Reign Over Me have attracted modest openings, but his mainstream laughers typically debut near the $40M mark. Sandler still stands a good chance of earning a $100M blockbuster for the sixth consecutive year.
Falling down one spot to the runnerup position was Harry Potter and the Order of the Phoenix which grossed an estimated $32.2M in its sophomore session. Down a steep 58%, the Warner Bros. release lifted its 12-day cume to a stunning $207.5M. Second weekend declines are typically large for high-profile tentpole films. Phoenix's drop was a bit smaller than the 62% for both Spider-Man 3 and Pirates of the Caribbean: At World's End which each debuted on a Friday in May. However, it was larger than the drops for fellow midweek openers Live Free or Die Hard and Transformers which witnessed sophomore declines of 47% and 48%, respectively.

The new Potter film had to compete with the arrival of the seventh and final wizard book on Saturday which appealed to the exact same audience and probably kept many away from the multiplexes. Still the gross to date compares favorably to the $201M that the last film Goblet of Fire generated by the end of its second weekend in November 2005. That tally however was over two fewer days but did have the benefit of the Thanksgiving holiday. With the summer playing period, Phoenix stands a good chance of matching the $290M of Goblet and could even crack the $300M mark. Together with Transformers, that would give this summer a record five megablockbusters crossing the $300M threshold.

Helped by monster openings in Japan and Russia, the fifth wizard tale grossed a staggering $100.8M overseas this weekend to boost the international tally to $351.3M. That puts the global box office for Order of the Phoenix at a towering $559M after only 12 days. This weekend the Harry Potter movie franchise also crossed a major milestone as the global box office for all five films combined shattered the $4 billion mark.

New Line attracted a large audience to its musical comedy Hairspray which opened better than expected at number three with an estimated $27.8M. Playing in 3,121 houses, the PG-rated film averaged a stellar $8,907 and gave the studio its best opening in two years. Hairspray earned rave reviews from critics and starred a diverse cast that allowed the marketing team to target different audiences. Hollywood veterans John Travolta and Michelle Pfeiffer helped bring in adult moviegoers, Amanda Bynes and Zac Efron caught the attention of teens, Queen Latifah helped give the film appeal to African American moviegoers, and newcomer Nikki Blonsky hit the talk show circuit making everyday Americans feel they too can win their shot at movie stardom. Many audience segments found something here to like.
Universal won a slim box office victory with the launch of Chuck and Larry which grossed an estimated $34.8M to lead the frame. Debuting in 3,495 theaters, the PG-13 pic about two straight firefighters who pretend to be gay for the domestic partner benefits averaged an impressive $9,950 per location. Though a solid first place performance, Chuck and Larry also delivered the worst opening for one of Sandler's broad live-action comedies since the 2000 flop Little Nicky. His more dramatic turns in films like Spanglish and Reign Over Me have attracted modest openings, but his mainstream laughers typically debut near the $40M mark. Sandler still stands a good chance of earning a $100M blockbuster for the sixth consecutive year.
Falling down one spot to the runnerup position was Harry Potter and the Order of the Phoenix which grossed an estimated $32.2M in its sophomore session. Down a steep 58%, the Warner Bros. release lifted its 12-day cume to a stunning $207.5M. Second weekend declines are typically large for high-profile tentpole films. Phoenix's drop was a bit smaller than the 62% for both Spider-Man 3 and Pirates of the Caribbean: At World's End which each debuted on a Friday in May. However, it was larger than the drops for fellow midweek openers Live Free or Die Hard and Transformers which witnessed sophomore declines of 47% and 48%, respectively.

The new Potter film had to compete with the arrival of the seventh and final wizard book on Saturday which appealed to the exact same audience and probably kept many away from the multiplexes. Still the gross to date compares favorably to the $201M that the last film Goblet of Fire generated by the end of its second weekend in November 2005. That tally however was over two fewer days but did have the benefit of the Thanksgiving holiday. With the summer playing period, Phoenix stands a good chance of matching the $290M of Goblet and could even crack the $300M mark. Together with Transformers, that would give this summer a record five megablockbusters crossing the $300M threshold.

Helped by monster openings in Japan and Russia, the fifth wizard tale grossed a staggering $100.8M overseas this weekend to boost the international tally to $351.3M. That puts the global box office for Order of the Phoenix at a towering $559M after only 12 days. This weekend the Harry Potter movie franchise also crossed a major milestone as the global box office for all five films combined shattered the $4 billion mark.

New Line attracted a large audience to its musical comedy Hairspray which opened better than expected at number three with an estimated $27.8M. Playing in 3,121 houses, the PG-rated film averaged a stellar $8,907 and gave the studio its best opening in two years. Hairspray earned rave reviews from critics and starred a diverse cast that allowed the marketing team to target different audiences. Hollywood veterans John Travolta and Michelle Pfeiffer helped bring in adult moviegoers, Amanda Bynes and Zac Efron caught the attention of teens, Queen Latifah helped give the film appeal to African American moviegoers, and newcomer Nikki Blonsky hit the talk show circuit making everyday Americans feel they too can win their shot at movie stardom. Many audience segments found something here to like.

![]() on Jul 22 2007 06:12 PM no comment. (Reply to this) |
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on Jul 22 2007 06:18 PM In reply to this comment (#962826) God, America is filled with a bunch of *****ing idiots. (Reply to this) |
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on Jul 22 2007 06:25 PM Wow.... HP45 has $559M worldwide in 12 days... not too surprising, since the films have always done better overseas than in the US. I say Transformers will edge HP5 domestically, with HP5 having a larger share globally. (Reply to this) |
![]() on Jul 22 2007 06:26 PM Hmmm....Transformers seems to be holding up better than Harry... Where's all those promises, Harry-lovers? Enjoy the book? (Reply to this) |
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on Jul 22 2007 06:43 PM In reply to this comment (#962836) I'd say what you said is ironic based on the number of asterisks you used, except I totally agree with you. Plus that's an easier mistake to make than actually going to see Chuck and Larry. (Reply to this) |
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on Jul 22 2007 06:58 PM I'm glad chuck and larry beat out potter. OOTP was my least favorite of the HP films. Truly dull and lifeless. (Reply to this) |
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on Jul 22 2007 07:27 PM I am so happy hairspray did great. Those great reviews worked. This film will have great legs. Yet another gfeat week for transformers. That is what I call great word of mouth. To bad for potter. The film was ok. (Reply to this) |
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on Jul 22 2007 07:41 PM "Chuck and Larry sitting in a tree, B (Reply to this) |
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on Jul 22 2007 07:54 PM so... im just going to drink my way to the Batman Begins Premiere.... see you in 08... (Reply to this) |
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on Jul 22 2007 08:23 PM What is the world coming to? (Reply to this) |
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on Jul 22 2007 08:31 PM coming summer 2008: Adam Sandler sitting on a toilet for 90 min. it will make 50 mil on opening weekend (Reply to this) |
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on Jul 22 2007 08:32 PM Honestly, is anyone surprised?? Ok, yeah I bet a lot are but I look at it this way. If the last Harry Potter book didn't come out HP5 would have beaten Chuck and Larry, simple as that. I wouldn't be surprised to see the numbers for Order hovering where they are (or even rising a bit) as fans finish the book and wish to see the movie again. Time will tell. (Reply to this) |
![]() on Jul 22 2007 08:57 PM In reply to this comment (#963145) My god, I'd laugh if I didn't think you were absolutely right. (Reply to this) |
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on Jul 22 2007 09:18 PM Harry Potter got owned that week. Spoiler spreading and losing the box office spot. (Reply to this) |
![]() on Jul 22 2007 09:18 PM Harry Potter blows (Reply to this) |
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on Jul 22 2007 10:15 PM I thought HP5 was easily the best of the bunch. They cut out all the stuff that they couldn't for sure fit into the film, leaving only the core storyline, which is just fine with me. The effects for the wizard duel at the end were eye-popping on a Transformers-like level as well. I think Adam Sandler sitting on a bench waiting for a bus reading Harry Potter to himself with Rob Schneider shooting himself in the forehead with a staple gun behind him would make $60 mil easy. People are stupid. (Reply to this) |
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on Jul 22 2007 10:45 PM I actually was surprised to see Adam Sandler doing a gay-themed comedy. It was a gutsy move, not totally without risk, but it proves that he can do any comedy and get on audience. At least this is no LITTLE NICKY! On the other hand, will HP5 has legs to carry it over the 300 million mark. Its steep decline this weekend is troubling, but still we would certainly like to see a year in which 5 blockbusters cross the 300 million mark, at least TRANSFORMERS is on target to get to 310-325 million at this pace. HAIRSPRAY is the biggest surprise, defying all expectations! But notice most of its audience rush out on Friday night, indicating bumpy road ahead. Still with such a large opening, it may still go on to gross at least 80 million should sophomore decline be hefty! (Reply to this) |
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on Jul 22 2007 10:48 PM Ok enough with these lame 2007 movies, the only good ones Ive seen all summer were Die Hard and Transformers. Bring on 2008 and Indy and Batman!!! (Reply to this) |
![]() on Jul 23 2007 12:21 AM Wow i love how the nerds that loved a retarded movie like Knocked Up or Hairspray have the nerve to call people liked a far superior movie like Chuck and Larry stupid. If you liked Hairspray or Knocked Up you have no right to ever....EVER call anyone stupid. (Reply to this) |
![]() on Jul 23 2007 12:29 AM In reply to this comment (#963479) What did you like about Chuck & Larry? I still haven't seen it. (Reply to this) |
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