Yeah, the product placement was disgusting in this movie right? Like when the characters get thrown through a giant, lit up Coca Cola ad.
Oh wait... that was Superman II. Come to think of it, weren't the original Superman movies loaded with product placement?
The Coca Cola scene alone outshines any of fast and just noticeable product placement done in Man of Steel.
There was nothing in Man of Steel that was in your face with product placement. It's just become such a sensitive and politicized complaint that's up there with discussions on the "98%", and Wall Street, and bank bail outs, etc. Product placement has become one of those issues to become insulted about and enraged just because someone says, "Hey, gimme a Bud" or some girl has on a pair of sunglasses where you can kind of see the name brand if you pause the movie and review it frame by frame.
Seriously... give it a f***ing rest.