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With the Packers and Steelers squaring off in the Super Bowl, moviegoers avoided the multiplexes as the North American box office slumped to the third worst frame of the past two years. Of the two new releases that dared to compete against football, the collegiate thriller The Roommate fared well opening at number one by targeting young females but the older-skewing 3D action film Sanctum debuted poorly in second. The NFL championship game always commands the attention of the entire nation but this weekend's Top 20 plunged to just $84.2M falling well below recent Super Bowl sessions from the past three years.
New films with demons and assassins enjoyed moderate debuts while Oscar contenders for Best Picture scored solid sales figures but the overall North American box office remained stuck in a funk. Another snowstorm affected theaters in the Northeast but a weekend with football made audiences more available. Opening at number one with a respectable but not stellar debut was the supernatural thriller The Rite starring Anthony Hopkins which scared up an estimated $15M which was enough to lead the weak frame. The Warner Bros. release about an American sent to the Vatican to study with a priest that specializes in exorcisms averaged a decent $5,027 from 2,985 locations.
This weekend, Hollywood's current princess Natalie Portman reigned supreme over the North American box office as her new comedy No Strings Attached debuted at number one, giving the Black Swan actress two films in the top ten a week after her big Golden Globe win. With no other films opening in wide release, most holdovers fared well with awards contenders enjoying the best legs thanks to strong word-of-mouth and buzz. But overall, the marketplace remained in poor shape falling below last year's levels for the eleventh consecutive weekend.
This weekend audiences looking for super hero fun powered The Green Hornet to number one over the four-day Martin Luther King holiday frame but the overall marketplace remained sluggish with ticket sales dropping by double digits when compared to each of the last three years. The comedy The Dilemma anchored by a different dynamic duo -- Vince Vaughn and Kevin James -- debuted in second place with not-so-impressive numbers. Awards contenders rounded out the top five with each posting solid results. Driving into the number one spot with an estimated $40M over the Friday-to-Monday holiday weekend was The Green Hornet starring Seth Rogen as the crime-fighting anti-hero with a supercharged sense of humor.
With studios dropping lumps of coal into North American multiplexes, many moviegoers stayed away over the Christmas holiday weekend as the box office fell sharply from recent years. Christmas Eve fell on a Friday helping to disrupt business, but a lack of exciting product prevented any one film from becoming a sensation. Universal saved itself from ending the year with only one number one hit with the comedy sequel Little Fockers, which topped the yuletide frame with an estimated $34M from Friday-to-Sunday. The critically panned pic grabbed $48.3M since its Wednesday debut and joined Despicable Me as the studio's only releases in 2010 to open in the top spot. Fockers averaged $9,620 from 3,536 theaters over the weekend period. Read on for the full report.
This weekend, moviegoers flocked to the North American box office as five new films entered wide release led by the sci-fi action sequel Tron Legacy which powered its way to number one by a wide margin. The kidpic Yogi Bear settled for a mediocre debut in second while the expensive star-driven romantic comedy How Do You Know flopped finishing in eighth place. Critically acclaimed awards hopefuls The Fighter and Black Swan -- both nominated for multiple Golden Globes including Best Picture-Drama -- expanded nationwide after successful play in limited release and scored solid numbers ahead of what should be lengthy runs. Despite the absence of Avatar which opened a year ago, overall ticket sales were almost equal to last year's frame.
This weekend, two big-budget new releases topped the North American box office but moviegoers were not too enthusiastic about either one. Debuting at number one was the fantasy sequel The Chronicles of Narnia: The Voyage of the Dawn Treader while the Johnny Depp-Angelina Jolie spy flick The Tourist opened in second place. The overall marketplace remained sluggish as ticket buyers continued to wait for that one blockbuster that truly excites them.
This weekend, the wizard sequel Harry Potter and the Deathly Hallows - Part 1 won a narrow victory and held onto the top spot at the North American box office over a busy Thanksgiving holiday frame with an estimated $50.3M in its second weekend of release. Tumbling an expected 60% from its debut, the Warner Bros. smash raised its ten-day domestic tally to an impressive $220.4M. Compared to the last installment to open on a November Friday - 2005's Goblet of Fire - Hallows opened 22% better but after ten days the lead has been cut to just 10%. Goblet even grossed more on its second weekend when it took in $54.7M over the same turkey session for a 47% decline.
This weekend, wizard fans united and sent the much-hyped fantasy sequel Harry Potter and the Deathly Hallows: Part 1 soaring to the number one spot with a massive opening weekend of $125.1M, according to estimates, making it the highest-grossing debut ever in the seven-film series. Launching ultrawide in 4,125 theaters, including a record 239 IMAX locations, the dark PG-13 adventure averaged a sensational $30,332 per site and ranks as the sixth best opening weekend of all-time behind The Dark Knight ($158.4M), Spider-Man 3 ($151.1M), The Twilight Saga: New Moon ($142.8M), Pirates of the Caribbean: Dead Man's Chest ($135.6M), and this year's Iron Man 2 ($128.1M).
This weekend Will Ferrell's cartoon creation Megamind enjoyed supreme rule over the North American box office for a second consecutive frame as the DreamWorks Animation hit grossed an estimated $30.1M to retain the number one spot. Dropping only 35%, the PG-rated 3D flick held up very well with paying audiences almost matching the 33% sophomore dip witnessed by the company's 2007 toon Bee Movie from this same weekend. That Jerry Seinfeld pic collected 57% of its $126.6M final in the first ten days. If Megamind follows the same November-December pattern, it should end up with over $150M domestically and certainly a ton more overseas. The blue villain also had a much smaller second weekend drop than Monsters vs. Aliens which fell 45% so the animation studio must be happy with the staying power.
The holiday movie season started off with a bang as three new releases pumped in over $100M in ticket sales allowing the top ten to surge to its highest level since July. Leading the charge was the animated comedy Megamind which didn't have a mega opening, but still delivered a solid debut at number one. Premiering in second place with strength was the R-rated comedy Due Date while the Tyler Perry film For Colored Girls enjoyed a sturdy debut of its own in third place.
The horror sequel Saw 3D became the fourth installment in the seven-film series to debut at number one and led a busy Halloween weekend at the North American box office. With no other movies opening in wide release, most holdovers in the top ten remained strong with three enjoying drops of less than 30%. The top ten generated the best showing over the Halloween or pre-Halloween frame in six years thanks in part to a pair of 3D sequels in the top five charging higher ticket prices.
Moviegoers were in the mood for a good scare as the supernatural thriller Paranormal Activity 2 topped the North American box office beating out high expectations and generated the biggest opening ever for a horror film in the Halloween month of October. Paramount captured the top two spots as its other fall sequel Jackass 3D fell sharply from its opening last weekend but still kept bringing in the cash with a strong second place finish. The studio's dynamic duo accounted for half of all ticket sales for the Top 20. Clint Eastwood's Hereafter enjoyed a moderate debut in fourth place as it went nationwide while most holdovers remained solid with declines of less than 35%.
This weekend proved once again that film audiences enjoy the lowest common denominator, as Jackass 3D destroyed the rest of the box office this weekend, setting a new record for the month of October, while fellow newcomer Red also posted a positive result.
Strong word-of-mouth allowed The Social Network to remain at number one at the North American box office and beat out three new releases. The Katherine Heigl comedy Life As We Know It and the Diane Lane drama Secretariat both scored decent debuts but neither was big enough to unseat the buzzworthy Facebook film which enjoyed the smallest second weekend drop of any film opening at number one this year. More bad news for Universal and the 3D movement came from the poor performance of the horror film My Soul to Take which barely debuted in the top five. Overall the marketplace was sluggish with the Top 20 taking in just $88M for a double-digit fall compared to last year.
Following weeks of tremendous buzz and critical raves, Sony's The Social Network led the box office this weekend bringing in an estimated $23M from 2,771 screens for a per screen average of $8,300. The film, which follows the creation of the popular social networking site Facebook through the eyes of those involved, has gotten some of the loudest buzz of any movie of 2010. Already considered an early front-runner in the Oscar race, the tale of Mark Zuckerberg and company opened with around the same numbers as other adult films released this same time of year. Just a few weeks ago The Town opened with $23.8M and an almost identical per screen average. And four years ago another early Oscar heavyweight, The Departed, opened the first weekend of October to $26.9M on its way to a total gross of $132.4M and of course, a Best Picture win. Exit surveys for The Social Network showed the audience was 53% female and 55% were over the age of 25. A solid B+ from Cinemascore shows that so far audiences are enjoying what they're seeing, but only time will tell if the movie can carry this momentum throughout the rest of the year.
This weekend, Michael Douglas and director Oliver Stone reteamed for the financial crisis drama Wall Street: Money Never Sleeps and scored the best openings of their careers with an estimated $19M topping a sluggish box office that saw the top ten fail to break $90M for the fifth consecutive weekend. The PG-13 film marking the return of corporate raider Gordon Gekko (a role that won Douglas the Best Actor Oscar) averaged a decent $5,330 from 3,565 theaters for Fox. Stone's previous best opening was $18.7M for World Trade Center which bowed on a Wednesday in August 2006 while Douglas beat his previous high (in a lead role) of $17.1M for the kidnapping thriller Don't Say A Word which bowed this very weekend in 2001 when it led a box office resurgence just weeks after the 9/11 attacks.
This weekend, moviegoers listened to film critics as the acclaimed new releases The Town starring Ben Affleck and Easy A with Emma Stone debuted in the top two spots with strong ticket sales by appealing to older men and younger women, respectively. Meanwhile, the new Hollywood offerings with bad reviews - the horror pic Devil and the 3D animated film Alpha and Omega - struggled to find ticket buyers over what was a relatively active weekend for mid-September.
The 3D zombie sequel Resident Evil: Afterlife easily topped the North American box office on its opening frame leading a sluggish marketplace that delivered the worst ticket sales in over two years. Grossing more than the next six films combined, the R-rated action pic from Sony's Screen Gems unit debuted to an estimated $27.7M helped, of course, by 3D surcharges. The fourth in the successful line of Milla Jovovich films averaged a muscular $8,648 from 3,203 theaters outgunning the $23.7M of the last film in the series, 2007's Resident Evil: Extinction, which was the previous franchise high. Admissions remained mostly the same with just over three million tickets sold.
This weekend, the summer movie season closed quietly as the top ten slumped to its worst performance of 2010 with audiences finding other ways to spend their Labor Day holiday weekend. Two of the three new releases - George Clooney's assassin pic The American and Robert Rodriguez's violent revenge actioner Machete - met with moderate bows while Drew Barrymore's romantic comedy Going the Distance failed to attract business. The top ten films tumbled to less than $75M (over the Friday-to-Sunday period) making for the lowest performance in nearly one year giving the marketplace very little momentum going into the fall season.