This film's failure convinced Hollywood that the Mafia was not a commercially viable subject and nearly caused Paramount to scrap "The Godfather". It's a shame, because with one notable exception, this is a pretty good film. Kirk Douglas plays a happy, traditional Mafia don (with a big bushy mustache and the patented Douglas charm) who clashes with the new, all-business Mafia personified by Murray "we can't close the beaches" Hamilton. Everything about the film is pretty top notch, except for Alex Cord, who plays Douglas's college educated little brother who comes into the family business with him (shades of Michael Corleone). Cord is really awful, and he's a large part of the film, compromising the whole enterprise at many points.