The Tomatometer rating – based on the published opinions of hundreds of film and television critics – is a trusted measurement of movie and TV programming quality for millions of moviegoers. It represents the percentage of professional critic reviews that are positive for a given film or television show.
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The Tomatometer is 60% or higher.
The Tomatometer is 59% or lower.
Movies and TV shows are Certified Fresh with a steady Tomatometer of 75% or higher after a set amount of reviews (80 for wide-release movies, 40 for limited-release movies, 20 for TV shows), including 5 reviews from Top Critics.
Percentage of users who rate a movie or TV show positively.
The fake-movie vignettes are a delight to watch, and they would have made for great music videos or short films. What they don't do is hold together a movie where the characters are forgettable and the situations are contrived.
The director has attempted to construct quite a complex little film here, but only parts of this delicate concoction work effectively. The movie feels like a strange, lightweight piece of ephemeral fluff.
Unlike Eternal Sunshine, in which Gondry achieved real poignancy about a different kind of erasing, Be Kind Rewind falls into the same category as his The Science of Sleep: It's too silly, and straining too hard to be weird.