I Hate Luv Storys (2010) - Rotten Tomatoes

I Hate Luv Storys (2010)





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'I Hate Luv Storys' is the maxim Jay lives by. But as an assistant director to Veer, the most famous romantic filmmaker ofIndian Film Industry, Jay has little option but to live with larger than life, glossy, cinematic love on an everyday basis. Things only get worse when he is made to work under the new production designer on the film Simran, with whom he shares the strangestfirst encounter! Simran loves luv storys So much so that even her life has begun to resemble one. With her ideal job and the perfect boyfriend, Raj, she lives a blissful, dreamy life One that is rudely interrupted by Jay's cynicism. The turmoil's of Jay and Simran's life, is ironically interweaved with the Luv Story that they are working on. But will Jay and Simran ever find their own Luv Story???
Art House & International , Comedy , Romance
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Critic Reviews for I Hate Luv Storys

All Critics (1)

Coupling the humdrum plot with bad editing, unnecessary and confusing voice-overs, repetitive dialogue, and truly cheesy plugs by the producers for their past films, I Hate Luv Storys can't even be classified as one of the better Bollywood romances.

Full Review… | July 5, 2010
FILMINK (Australia)

Audience Reviews for I Hate Luv Storys

One line summary: Bollywood spoof dominated by two mediocre stars and a dozen cliches. ------------------------------------------ Simran is the protagonist; I'm cringing already. I did not care for Sanom Kapoor in Aisha, which she dominated to the point of drowning an otherwise sturdy film. Simran has a Punjabi father and a Gujarati mother. She works in Mumbai as a movie art director. She is in love with Raj Dholakia, her fiance, whom her mother favours. Veer Kapoor, Simran's boss, assigns Jay Dhingra to work in the same department as Simran; friction arises. She's a sentimentalist, he loathes romance. So, how will the love triangle proceed? The project they will be working is on location in New Zealand. Do we ever get there? Jay is a dog, and tries to break up Simran and Raj. That goes on for too long. Jay should have been fired several times over for insubordination. Jay makes Simran laugh, Raj does not. After working together for a while, she invites Jay to have dinner at a restaurant with her and her parents. He turns on the charm, as always. Jay and Simran spend even more time together. Raj tells Simran he's going to Delhi; he hopes his old Simran is present when he comes back. Simran thinks she's fallen in love with Jay, but he's still a dog. She is rather hurt when she catches him with another woman. She tells him her feelings, and he tells her sentimental love is nonsense. She agrees and gets rather depressed. He finds that he misses her smile. She breaks up with Raj. She leaves early for the new project. Jay has a lot of regrets with musical accompaniment. He tries his old stomping grounds to pick up someone, but fails for lack of will. Eventually he goes to the project in New Zealand, and starts seeing Simran again. Oh, this goes on forever. Raj shows up on set as well, just to make things interesting. Jay goes direct to Simran, but she tells him she just cannot go through loving him again. He tries indirect via Giselle, for the jealousy angle. Liked the 'blah, blah, blah' scenes with Raj, Simran, and Giselle. Raj and Simran get married. Raj and her parents are happy, but Simran is not. Ah, too bad. So, how will this resolve? With multiple cliches, of course. ------Scores------- Cinematography: 10/10 Varies from competent plus to extremely beautiful. Sound: 10/10 No problems. Incidental music is a bit florid, but lovely to the ear. Acting: 3/10 Imran Khan, minus four. Sanom Kapoor, minus three. The movie sinks or swims with these two, given the proportion of screen time spent on them. They are irritating, while not entertaining. Otherwise, dull but competent performances. Screenplay: 4/10 This would have been a nice 20 minute short. The film is low in content, long on making Jay look like an idiot. He completed that task in the first three or four minutes onscreen. Continuing to beat the dead horse is not helpful. Raj is made out to be a placeholder punching bag, so the level of romantic tension is always underwater. Musical Numbers: 6/10 First one (I Hate Luv Storys) was OK. Second, Jay making fun of sentimental Indian films, not nearly as good. Third (Simran and Jay spending time together) fine singing, but I missed the dancing. Fourth (Simran and Jay dancing in public) singing good, but short. Fifth (in movie dance and song) was rather nice.....'Lost and Lonely' was beautiful, as was the number where Jay is daydreaming during a shoot beneath the mountains in NZ.

Ed Collins
Ed Collins

A fun Bollywood romantic comedy set behind the scenes of the making of a Bollywood Romance film. Charming, lively, beautiful and with some nice comic bits from the supporting cast.

Michael Harbour
Michael Harbour

An interesting, and hilarious movie! Jay is an inspiring young film assistant who dreams of making his own movies someday. Although he's highly cynical about love especially romantic films, he needs the film experience and will take whatever work project he can get. Constantly clashing with the director, Jay becomes a costume and set designer's assistant. It is on the film set that Jay meets Simran, the costume and set designer, and the two are at ends. As they spend more time, and get to know each other, the two become friends. Soon after, Simran has fallen in love with Jay despite having a fiancé. Jay doesn't share her feelings, and lets her down. This makes Simran feel like a fool, so she loses herself in her work to try to forget Jay. As the film project draws to a finish, Jay realizes that he not only misses Simran's company but that he is in love with her too. Sonam Kapoor, Imran Khan, and Sammir Dattani stars. Worthy!

Leo L
Leo L

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