General Magic

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Total Count: 20


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User Ratings: 38
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Movie Info

The ideas that dominate the tech industry and our day to day lives were born at General Magic, a secretive Silicon Valley start-up that shipped the first handheld personal communicator (or "smartphone") in 1994. While the device and company ultimately failed, the team behind General Magic has gone on to change the lives of billions. Featuring legendary members of the original Macintosh team, along with the creators of the iPod, iPhone, Android, and eBay, the film combines rare archival footage with contemporary stories of the "Magicians" today. This is the story of what happens when those who have a dream to change the world fail, fail again, fail better, and ultimately succeed.


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Critic Reviews for General Magic

All Critics (20) | Top Critics (6) | Fresh (20)

  • "General Magic" is engaging, but there's a tougher, tighter film in here struggling to get out.

    Jul 11, 2019 | Full Review…
  • "General Magic" shows how it may have never happened had the startup's timing not been a little bit off.

    May 31, 2019 | Rating: B+ | Full Review…
  • "General Magic" is such an involving documentary for so many reasons it's hard to know where to begin. The title itself, as it turns out, might be best.

    May 9, 2019 | Full Review…
  • As a literal origin story about how we live today, it's a captivating history lesson with global appeal.

    May 9, 2019 | Full Review…

    Nick Schager

    Top Critic
  • A fascinating cautionary business tale.

    Apr 23, 2018 | Full Review…
  • It's all informative, but the biggest kick is giggling at the key players' startlingly accurate predictions of the kind of world we're now living in.

    Apr 19, 2018 | Full Review…

Audience Reviews for General Magic

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