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Helvetica

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Helvetica (2007)

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Reviews Counted:6

Fresh:6

Rotten:0

Average Rating:8.1/10

Runtime: 2 hrs 56 mins

Genre: Musical & Performing Arts

Synopsis: From the New York subways to print ads, the Helvetica typeface has made a sans-serif assault on the world since its creation in 1957. This documentary focuses on the ubiquitous font, exploring its... From the New York subways to print ads, the Helvetica typeface has made a sans-serif assault on the world since its creation in 1957. This documentary focuses on the ubiquitous font, exploring its impact on graphic design, communications, and even psychology. [More]

Director: Gary Hustwit

Director: Gary Hustwit
Producer: Gary Hustwit

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Release:

Nov 6, 2007

[DVD Details]
 
 
  • "Helvetica" is a feature length independent film about typography, graphic design, and global visual culture. It looks at the proliferation of one typeface (that celebrated its 50th birthday in 2007) as part of a larger conversation about the way type affects our lives. It encompasses the worlds of design, advertising, psychology, and communication, and invites us to take a second look at the thousands of words we see every day. Includes 96 minutes of bonus footage and additional interviews. "A thoroughly engaging and gleefully funny investigation into the world's most ubiquitous typeface. One of the wittiest, slyly intelligent and quietly captivating documentaries this year" - Time Out London. "Beautiful cinematography, a kick ass soundtrack, and one quotable interview after another. 'Helvetica' is truly a work of art" - Austin Chronicle.
  • Source: Alternative Distribution Alliance
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    Reviews for Helvetica

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    1 - 6 (sorted by date)
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    Even viewers who've never given a serif a second thought are in for an exclamation point of joy from such a well-designed doc.

    Full Review Source: Entertainment Weekly | comment Comment
    09/19/07
    Lisa Schwarzbaum
    Lisa Schwarzbaum
    Entertainment Weekly
    Top Critic Icon Top Critic

    Overlong but fascinating, Gary Hustwit's documentary posits Helvetica, a sans-serif typeface developed in 1957.

    comment Comment
    09/12/07
    Matt Zoller Seitz
    Matt Zoller Seitz
    New York Times
    Top Critic Icon Top Critic

    Helvetica keenly distills the eternal aesthetic battle between the classical and the baroque and explores what happens when a revolution goes mainstream.

    Full Review Source: Village Voice | comment Comment
    09/11/07
    Julia Wallace
    Julia Wallace
    Village Voice
    Top Critic Icon Top Critic

    The computer revolution may have democratized graphic design, letting anyone decorate his own desktop or MySpace page, but a certain amount of conformity is necessary for society to function.

    Full Review Source: Chicago Reader | comment Comment
    06/16/07
    J. R. Jones
    J. R. Jones
    Chicago Reader
    Top Critic Icon Top Critic

    A splendid documentary about one typeface, designed in 1957 in Switzerland.

    Full Review Source: Chicago Sun-Times | comment Comment
    06/15/07
    Bill Stamets
    Bill Stamets
    Chicago Sun-Times
    Top Critic Icon Top Critic

    By rounding up a great group of eloquent obsessives eager to explain their feelings about a font, Hustwit has come up with 80 unexpectedly blissful minutes.

    Full Review Source: Chicago Tribune | comment Comment
    06/14/07
    Michael Phillips
    Michael Phillips
    Chicago Tribune
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