The Emoji Movie (2017)
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Critic Reviews for The Emoji Movie
The Emoji Movie is not just a critical flop, but also a metaphor for a Hollywood that is struggling to find the line between branding that audiences love and branding that audiences resent.
It would be hard to forgive The Emoji Movie its "meh" plotline and the fact that it is literally one giant ad for apps, but its most unforgivable sin is that it perpetuates the notion that emojis are childish.
At its best, this seems like a second-rate version of Pixar's Inside Out. At its worst, it's a cash-grab based on a cynical high-level concept.
There's a justifiable self-loathing running through The Emoji Movie, a fragile attempt to (sigh) deconstruct the meaning of Emojis while also (sigh) demonstrating the profound possibility that Emojis are the language of the future.
Audience Reviews for The Emoji Movie
This may come as a shock to many of you, but The Emoji Movie is not good. In fact, it's really bad. Bad in the way that it doesn't even try much of the time. Bad in the way that it is intended to be a funny children's film with a message about championing individuality and being yourself, but even that tried and true formula falls flat. Did I say it was supposed to be funny? It's not funny. It tries, it has obvious attempts at humor, but it's not funny. Worse, it has a talented and typically hilarious group of people providing the voices for much of these humanoid expressions that exist in a world that doesn't make much sense in the first place. Let's start over as this would be the initial issue that only leads to more of these problems that spawn from the fact this is a movie based on emoji's. It would probably be big of me to say that this movie isn't bad simply because it is a movie based on emoji's, but it is. It represents everything wrong with the studio system from the perspective of attempting a cash grab without any measure of creativity or thought put into the actual work. There are no signs of life within this thing other than our protagonist going through the motions of feeling like an outcast, being brave enough to break out of his shell, and discover that it's okay to be different. That's all well and good, but you as well as your kids have seen this countless times before and The Emoji Movie brings nothing new to it with the fact it's emoji's going through these (e)motions only making it that much more grating. Worse even, it's beyond transparent that writer/director Tony Leondis (2008's terrible Igor as well as a few other animated shorts) and his two co-writers Eric Siegel (a TV veteran) and Mike White (Mike White!) could care less about the movie they are working on. No doubt receiving an assignment from head honcho's at Sony Animation that they needed something aimed at the kids after their one-two punch for teens and adults with Spider-Man: Homecoming and Baby Driver the studio latched on to current trends via The LEGO Movie and Wreck-it Ralph and demanded a movie based on those faces kids were using to communicate with on their phones. Leondis, Siegel, and White mix in a little Toy Story as well with hopes of no one noticing and yet The Emoji Movie is so distractingly bad that it doesn't become an issue of the movie being based around characters who are emoticons, but more the fact the whole thing never breaks through that barrier of convincing us why it's necessary. read the whole review at www.reviewsfromabed.com
What The Emoji Movie gives us is literally and actually predictable from the start. It lacks everything creative and everything that makes a movie successful. The Emoji Movie asks for your money so bad they had to literally do the impossible. New low for the year and possibly for the rest of this decade if there aren't as many cringeworthy movies in the near future. The crew behind this embarrassment that you call a movie will probably regret working on this a few years later when it comes to that time. If you give this movie your money, you should feel ashamed of yourself.
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