The Price of Milk


The Price of Milk (2001)


Critic Consensus: Awash in random whimsy, The Price of Milk feels more forced and muddled than charming.


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Movie Info

New Zealand filmmaker Harry Sinclair turns to a more rural setting with this modern fairy tale centering on two lovers, Lucinda ($Danielle Cormack) and Rob (Karl Urban), who live on a dairy farm in a quaint small town. On a standard errand one day, Lucinda accidentally hits an older woman on the road. The woman miraculously gets up unharmed and disappears, but soon afterward, Lucinda starts incorporating her fears into her current romantic relationship. In an effort to restore their romantic lives to a more exciting plane, Lucinda begins creating small conflicts on the advice of friend Drosophila (Willa O'Neill), hoping for instant results. One night, however, Rob and Lucinda are robbed by a Maori group, later revealed to be the nephews of the woman stricken in the car accident. The group steals a quilt, which Lucinda barters 117 of Rob's farm cows to get back. Meanwhile, Drosophila has attempted to steal Rob for herself, and Lucinda's plans turn out to work against her. Director Sinclair reportedly developed the story as an outline, with many elements devised as the film progressed during shooting.


Critic Reviews for The Price of Milk

All Critics (47) | Top Critics (16)

Adds up to considerably less than the sum of its parts.

Jun 7, 2001

Too bad that unconscious haunting quality is in no way conveyed by the story, which soon reveals itself not as magical but silly -- and even irritating.

May 4, 2001 | Full Review…

I was never much convinced by the romantic chemistry between Rob and Lucinda.

Apr 27, 2001 | Rating: 2/4 | Full Review…

Seems to be grasping for lyricism and whimsy and just missing.

Apr 26, 2001

Sometimes it's pretty openly treading water while inspiration flags. But there's more to like than dislike in The Price of Milk.

Apr 13, 2001
Boston Globe
Top Critic

Rather than being cute and magical, the film feels forced, a good joke that goes on way past the punch line.

Apr 6, 2001

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